Use of Social Media

To kick the ball rolling, social networking is the act of staying connected with friends and family via social media or the internet. This can either be for social purposes or business purposes. The world's three most used social platforms are Facebook, Instagram and Twitter. Organisations can benefit from this by using it as a platform to promote their business. Benefits of social networking in an organisation.  There is easy and instant communication: with a social network, you can use platforms to instantly send and receive information, which will save you time.  It creates great opportunities for business owners: business owners can use social platforms for free and effective advertisement like promoting a new product or sales on a product.  It is generally fun: employees can use social networking for entertainment when they are on break to ease a stressful atmosphere.  It enables users to connect to other people all over the world. Disadvantages of social networking I nan organisation.  There is too much information on there, which can expose individuals to adult content.  Privacy issues.  Social peer pressure and cyberbullying.  Promotes isolation  Distraction and procrastination.